DIGITAL COMMERCE AGENCY
DIGITAL COMMERCE AGENCY
The Digital Commerce Agency (DCA) is a joint venture between e-commerce executives in both China and the United States that see the value of taking the experiences of social marketplace and live selling that was pioneered in China, and pairing that with the experiences and culture of digital commerce in the United States. The Agency is directly partnered with TikTok’s corporate team on a program to bring US-based celebrities/creators and US-based brands into live shopping events that include significant support by the TikTok team. DCA provides US-based brands and celebrities/creators with ongoing marketing support on the TikTok platform, and with selling on China-based social/e-commerce/live-selling platforms.
We strive to establish new connections between creators/celebrities and consumer products brands to enable mutual growth and success through cutting edge social commerce execution.
The Digital Commerce Agency leadership team brings over 20 years of e-commerce industry experience, and a cumulative GMV that exceeds $1 billion.
Marketing Strategy: We work on developing a unique content strategy specific to the brand, the brand's personality, the brand's products, and the brand's audience - with a strong focus on live selling events that have the direct support of the TikTok company.
Use of Creators: We leverage a vast network on creators on TikTok to drive commissionable sales to the client's TikTok Shop, and to our TikTok Shop that cross-collateralizes clients from one client to another.
Content Production: Our short videos shooting service offers a comprehensive range of solutions to meet your content creation needs. Our team of experienced videographers and editors are skilled in capturing and producing engaging short videos that are tailored to your brand’s unique style and objectives. From conceptualization to execution, we handle every aspect of the video production process, ensuring high-quality visuals, captivating storytelling, and effective messaging. Whether you need product showcases, brand storytelling, promotional campaigns, or social media content, our short videos shooting service is designed to deliver compelling and impactful videos that resonate with your target audience.
Live Selling: Our Live Streaming service provides brands with a comprehensive and professional solution to engage and connect with their audience in real-time. Our experienced team handles all aspects of live streaming, from pre-event planning to post-event analysis, ensuring a seamless and captivating experience. Additionally, we work directly with TikTok to pair your brand with potential interested celebrities/creators that are doing planned live streams that are supported by TikTok.
TikTok Shop Store Management: We handle the physical aspects of managing the TikTok Shop store from product information, order processing, 3PL fulfillment services (if needed), TikTok compliance, and more.
We can setup and manage your brand accounts on a variety of major e-commerce and live-selling platforms in China, including additional partnerships with China-based creator agencies to broaden the customer reach. And, we will setup the China-based platform and/or 3PL fulfillment that will manage the fulfillment of orders to customers.
Live Streaming and Shoppable Video with Support of TikTok: For celebrities/creators looking to do revenue-generating shoppable video and live streams, we help bring you into special programs within TikTok for additional TikTok support of your e-commerce presence on TikTok. We work with the celebrity/creator alongside TikTok’s team to develop shoppable video support and live selling where the celebrity/creator can promote their own brand(s), brands that they have as sponsors, non-conflicting brands introduced to them by TikTok that might interest the celebrity/creator in promoting, and brands that DCA can help you create through specially backed programs with factory partners.
TikTok Relationship Support: We support your overall relationship with TikTok on any additional production support you may need, support from brands, and even overall account support to ensure you have a smooth relationship with your account on TikTok that will allow for your ongoing e-commerce success on TikTok.
We can setup and manage your personal accounts on a variety of major social platforms in China, bring your USA content to these platforms, with subtitling in Chinese. We then connect you with China based brands to provide affiliate commission based shoppable video and remote live selling into the Chinese market (with Chinese subtitles). This may include additional partnerships with China-based creator agencies and collabs with well-known China-based live-selling personalities to broaden reach. Additionally, we can potentially arrange platform-based support from the China-based platforms.
Take the first step, and contact us to discuss your marketing and business goals. Send us a message, and we will get back to you soon.
2610 Conejo Spectrum Street, Thousand Oaks, California 91320, United States
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